Blog

Powering Into 2026: Elevating the Salesforce Ecosystem

As Salesforce Partners we are thrilled to announce that Showoff has officially retained our Salesforce Crest Partner Status for 2026. This achievement is more than just a badge; it is a testament to our deep technical expertise and our ability to deliver at the highest level of the Salesforce ecosystem.

Streamline Document Processes with MuleSoft IDP

Discover how using MuleSoft Intelligent Document Processing can revolutionize your business by streamlining claims handling, enhancing efficiency, and eliminating manual errors, while empowering your team to focus on impactful work.

Heroku End of Sale: Explore PaaS Alternatives Today

Heroku's end of sale urges businesses to explore alternatives. Discover how platforms like AWS and other PaaS options can ensure continuity and innovation.

Showoff Partners with Hubbl to Accelerate AI

Showoff, a leading Salesforce implementation partner and digital transformation firm, today announced a strategic partnership with Hubbl Technologies to strengthen how it delivers AI-driven services for customers.

AI Readiness Starts With Your Data, Not the Hype

Stop chasing AI hype and start building a foundation of clean data. Learn why AI readiness depends on solving legacy issues and how Showoff can help you scale.

Overcoming AI Data Challenges: Key Strategies

AI data challenges demand high-quality data and infrastructure. Discover solutions for effective AI implementation and tackle key challenges in data management.

What CEOs, CTOs, and CFOs Are Really Saying About AI

Barry Sheehan, CCO at Showoff, shares lessons from recent meetings with CEOs, CTOs, and CFOs navigating AI, cost savings, and digital transformation. Discover where Agentic AI and Salesforce fit in.

Stripe Tour 2025 Highlights: Payment Innovation

Explore transformative insights from Stripe Tour 2025, covering stablecoins, AI in payments, and the future of finance. Discover the evolution of payment systems today!

What We Learned at Agentforce World Tour & TDX London

Showoff recaps key takeaways from Salesforce’s Agentforce World Tour & TDX in London, including Heroku updates, data innovations, and a Capita Agentforce case study.

What your Agentforce implementation is missing

So you've got Agentforce answering basic questions and creating tickets? That’s a great start, but if that’s all it’s doing, you're missing out on a big opportunity. We’ve been working with leading travel, transport, and hospitality companies for a while now. And we’re seeing strong signs that connecting Agentforce to systems outside of Salesforce is where the real untapped value lies.

Optimising Heroku for High-Performance Processing

Learn best practices for running data-heavy applications on Heroku with high performance and scalability. Ensure real-time processing and reliability.

Optimising Data Quality for Salesforce and Agentforce

Enhance AI insights in Salesforce and Agentforce with high-quality, cleansed data. Learn the best practices for data cleansing, Heroku integration, and leveraging Data Cloud.

When to Build Software Instead of Buying It

Should you build or buy software? Discover when custom applications make sense and why Showoff.ie chooses to buy core business tools like Salesforce and Xero.

Why Native Mobile Apps Outperform Cross-Platform Solutions

Discover why native mobile apps built with Swift and Kotlin outperform cross-platform solutions like React Native and Ionic in performance, security, and user experience.

Piecing Heroku together with Lego!?

Think of Heroku as your app's Lego baseplate. You build your app like stacking Lego bricks, and Heroku is your pre-built Lego city. Dynos are automated Lego workers, add-ons are extra accessories, and scaling is adding more Lego layers. I use this analogy to explain it to Salesforce partners who are still confused by PaaS.

Modernising Labor Unions with Heroku applications

Discover how Heroku-powered custom applications streamline labor union operations, from membership management to dues collection, with scalable, HIPAA-compliant solutions. Learn why Heroku outperforms Salesforce Communities in cost-effectiveness and scalability.

Enterprise SaaS: Is Per User Pricing a thing of the past?

For a long long time now, I have been championing volume models over Per User Pricing models. We've been living in a world where seats and add-ons have dominated enterprise software. But now in my opinion we are moving into a new world of paying for what we use, when we use it rather than paying for what we need or what we are predicted to need based on a growth matrix from our technology providers.

Why Choose a Boutique Software Agency for Heroku

Discover why a boutique software agency like Showoff offers specialized expertise and a personal touch for Heroku, Data Cloud, and data transformation projects.

Custom Software Development vs Experience Cloud

Custom Software vs Salesforce: Unlocking Superior CX & Savings Discover why custom software development outshines Salesforce Experience Cloud in delivering tailored customer experiences and long-term cost efficiency. Learn how bespoke solutions empower businesses.

Enterprise AI: Why 30% of projects will fail by 2025

Discover why data quality is crucial for AI success, and learn how to avoid common enterprise AI pitfalls. Get actionable insights on building strong data foundations for AI.

Navigating legal and compliance asks with Heroku

Learn how to implement Heroku's security features for enterprise compliance, including Private Spaces, Shield, and third-party integrations for HIPAA, GDPR, and PCI.

MDM vs Data Cloud: Which Fits Your Data Strategy?

Discover the key differences between MDM and Salesforce Data Cloud. Learn which solution best aligns with your business needs for managing customer data effectively. In the digital age, businesses face a common challenge: consolidating customer data from countless systems into a single, actionable source of truth. Master Data Management (MDM) and Salesforce Data Cloud both promise to streamline customer data management, but their approaches differ significantly. So how do you decide which is right for your organization?

Using external API services to enhance Agentforce

One of the core advantages of integrating external APIs is access to vast stores of domain-specific knowledge that would be time-consuming and resource-intensive to develop internally. For example, APIs from financial services provide up-to-the-minute market data, language translation APIs enable multilingual communication, and weather APIs offer localized information that inform a variety of customer interactions.

Integration options between Heroku and Salesforce

As Salesforce and Heroku continue to evolve, businesses are increasingly seeking efficient ways to integrate the two platforms. Whether it’s for real-time data syncing, offloading heavy processing, or enabling seamless data access across environments, a well-thought-out integration can make a significant impact on operational efficiency and customer experience.

Control Heroku infrastructure cost with auto scaling

At Showoff, we know a thing or two about leveraging Heroku to build engaging solutions for our clients and their customers. Many of our clients use Heroku for its ease of use, scalability, and security—but like any other managed service—costs can add up, especially when you factor in non-production environments.

The Reality of Fragmented Data - A Personal Tale

Ever had that moment when a company treats you like a complete stranger, even though you've been their customer for years? Well, I just lived through it, and it's a perfect example of why businesses desperately need a single customer view solution.

Dreamforce ‘24: AI agents, Data Cloud and Heroku

If Dreamforce made one thing clear, it’s that AI is everywhere — but it’s only as good as the data feeding it.

Subscribing to RabbitMQ using Rails on Heroku

This post discusses how to daemonize potentially non-terminating processes under Rails, specifically for subscribing to, reacting to and acknowledging publications to a RabbitMQ queue, with a production environment deployed to Heroku.

Xcode Custom Project Templates: Basics

At Showoff we work continuously to provide fast and cost effective development services to our clients without compromising on the Showoff standard. Over the course of our journey we have standardised most things that impact every project that we do. These include things like coding conventions, architecture, project structure and SCM, to name a few.